E-News - Four Things You Must Have - Part IV

Four Things You Must Have!
Part IV of IV

Innovation Greg Mcafee A business seeking growth would be disappointed by the graph above, while a person seeking comfort might be very pleased with it. Henry Ford, founder of the Ford Motor Company, quipped, "If you always do what you've always done, you'll always get what you've always got." Nothing happens differently until someone changes something.

Change happens whether we like it or not. Need proof? How many of your customers would be satisfied driving a 1970 station wagon? Many today are happily accustomed to their expensive automobiles with heated and cooled seats, built-in navigation, and a camera for safe backing up in reverse. All of these gadgets and features are the result of one thing: innovation "the act or process of inventing or introducing something new or a new way of doing something."

The kinds of changes that make a difference in your business don’t just happen; you have to make them happen. As the world evolves, customers’ needs change and grow, creating new demand for new types of products and services and opening up new areas of opportunity for companies to meet those needs.

Simply asking "Why?" or "What else can we do?" can cause a major disruption for a comfortable small business today, but for a growing company, these questions can lead to new ideas and new innovations that might directly and positively impact the bottom line.

I was in a business growth class the other day, and the instructor asked what I believed to be a very profound question: "If you hired a business-savvy CEO to come in and run your business today, would they find all the same excuses you do for not growing?" Let’s expand on that question a bit. Would they buy into the theory that you can only be busy during certain seasons? Would they agree that Uncle Bob, a great guy but a lousy manager, should retain his manager position just to avoid family conflict? Would they accept employees arriving late to work or often calling in sick? Would it make sense to them to allow vacations to be taken during key times of the year? Could they understand why there are very few company meetings or training sessions? If you answered "no" to any of these questions, it’s time to tweak or change some things in your business. Change is important for any organization, without it, businesses will lose their competitive edge and fail to meet the needs of a growing base of loyal customers.

"Your success in life isn't based on your ability to simply change. It is based on your ability to change faster than your competition, customers, and business."
~ Mark Sanborn

And speaking of those company meetings and training sessions, I’d also like to include a nice comment from Jeff Wilbur of Pennsylvania’s Wilbur Plumbing and Heating, Inc.:

"I attended one of Greg McAfee's boot camps awhile back and wholeheartedly recommend it to anyone in our industry. Greg opened up his whole operation to us while we were there. We had access to all the staff to ask questions and get ideas on how to improve our own operations. The systems and processes he has in place are so efficient, and with such a large company, it was really impressive to see how that culture has been built into all facets of that business. If anyone has any reservations or questions about attending, please contact me anytime." 

Jeff Wilbur
President, Wilbur Plumbing and Heating, Inc.

Carry On!

Greg McAfee
Greg McAfee
HVAC Business Consultant